Orion Paints had previously had a website built to sell its paints and related products. Whilst the site functioned there were limited opportunities to create specific promotions and adding/managing stock was not easy.
Another issue was that promotions have not been set up for this site through the content management system nor have they been incorporated into the design.
Redesign the structure of the site
Introduce the ability to add promotions
Export selected existing products from previous site
Develop new content for static pages
Incorporate search engine optimisation
Train staff and provide manual to update website
We were able to export all of the pages and products from their old site and import into WordPress where it was added to the e-commerce system.
The old blog posts and ‘hints and tips’ section were also pulled through at the same time; once this was done we were able to apply the new styling to the site and take it live within a relatively short time.
The new Orion Paints website now enables them to add and remove products, update blogs, add hints and tips as well as control promotions easily.